gia on the move musicLos Angeles-based Cleopatra Records and artist-run cassette label Practical Records present Rachel Mason’s new album ‘Das Ram’ LP, which is premieres today in Louder Than War.

Comprised of eight tracks, this album conveys the stories of specific characters, who define and delight in their own realities and cosmologies, and individuals who create their own world views, their own religions, and fantasy lives.

‘Das Ram’ is an inversion of the name of renowned healer Ram Dass, and also a play on Mason’s own initials, Rachel Ann Mason. The tracks were produced by renowned Los Angeles based writer, artist and musician Jeff Hassay.

‘Heart Explodes’ is a metaphor for allowing oneself the freedom to destroy one’s old identity and to find a new paradigm from which to dream.

”Women are often offered a set of limitations from an early age, and these restrictions determine so much of one’s destiny. Yet, there can be great things that arise from limitation, but controlling one’s own set of rules, one’s own box, one’s own destiny is the key,” explains Rachel Mason.

Mason wrote and directed the song’s video with Aksel Stasny, a cinematographer who shot her recent rock opera feature film The Lives of Hamilton Fish. The character in this new video references Edith Piaf, singing an art song in the blinding light of a single spotlight. The character morphs and eventually corrodes until she is splayed out and dissolves in a pile of flesh as her heart literally explodes.

The song begins “I made a box, just for dreams, to set ablaze and fly into” and then leaps finally and triumphantly into the end chorus “My heart explodes with too much love, and this love explodes with too much light”.

Until mid-December, Mason has a residency at Los Angeles’ world-renowned Hammer Museum, creating live performing arts pieces in real time (In Real Life: Studio 4-6pm). She is also currently co-directing a documentary feature on Circus of Books, the notorious adult bookstore chain, which played a critical role in the Silver Lake and Hollywood music scenes and gay culture.

The Cleopatra album release party takes place on November 27 at Los Angeles’ Bootleg Theater (2220 Beverly Blvd) with performances by Rachel Mason and The Starseeds, as well as beloved Los Angeles bands Egrets on Ergot and L.A.Drones. Ahead of that, on November 13, Practical Records hosts the cassette release at Human Resources Gallery, Los Angeles.

TRACK LIST (‘DAS RAM’ LP)
1. Roses
2. Heart Explodes
3. Sandstorm
4. Tigers In The Dark
5. Marry Me
6. Queen Bee
7. Cancer
8. Heaven

UPCOMING APPEARANCES
Nov. 27 Los Angeles, Bootleg Theater – ‘Das Ram’ CD Release (with L.A. Drones, Egrets on Ergot)
Dec. 2 Hammer Museum Residency (In Real Life: Studio 4-6pm)
Dec. 20 Hammer Museum Residency (In Real Life: Studio 4-6pm)
Dec. 22 Hammer Museum Residency (In Real Life: Studio 4-6pm)

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