The Simpsons and Johnny Cupcakes Announce Specially Designed and Packaged Apparel Collaboration
Limited Batch Collection Available May 31st 2014
Twentieth Century Fox Consumer Products and Johnny Cupcakes, a faux bakery specializing in graphic t-shirts, announces today the launch of a brand-new apparel and accessories collection featuring characters from the iconic television show The Simpsons. The focal point of this product line is three specially packaged, over-sized “cupcake mix” boxes, each based on a fan-favorite character from The Simpsons franchise. Each box contains three collectible products designed exclusively around the theme of the featured characters: Homer Simpson, Bart Simpson, and Krusty The Clown. These items will not be sold separately and are exclusive to the packages.
Additional clothing items featuring iconic characters from America’s favorite animated family will also be represented with a Johnny Cupcakes twist and will be available in all Johnny Cupcakes retail shops and online on May 31.
All of Johnny Cupcakes’ exclusive designs are “baked” in limited batches, making the products not just “sweet,” but collectible. By applying a clever spin on mainstream imagery, the t-shirt brand found a great pairing with The Simpsons due to the sitcom’s shared affinity for original pop culture references and fun, witty humor.
The Simpsons and Johnny Cupcakes collaboration apparel can be purchased in all Johnny Cupcakes retail shops (Boston, Los Angeles, and London) and is available to fans around the world on the company’s website.