CNBC is “Betting Big on Broadway” tonight, Monday, February 4th at 9PM ET/PT and reporting is Wall Streets very own, Maria Bartiromo.
In a world filled with big gambles, terrible odds and elusive jackpots. CNBC’s Maria Bartiromo pulls back the curtain on Broadway revealing high risk, big drama, and mountains of money. It’s an all or nothing business where investors can make a killing or lose it all. From high-rolling producers to power wielding theatre owners, meet Broadway’s venture capitalists, with tons of money on the line, will they win big or lose everything?
Betting Big on Broadway is a half hour documentary that takes viewers backstage with the mega-producers behind the biggest bet ever made in Broadway history, Spider-Man: Turn Off the Dark.
Will the $75 million musical turn a profit? Bartiromo speaks candidly about all the money and drama surrounding Spider-Man with original Director Julie Taymor and the show’s lead producers Jeremiah Harris and Michael Cohl.
Get a revealing look at 37-year old Jordan Roth, who runs Jujamcyn Theatres home to two of Broadway’s biggest hits: Book of Mormon, and Jersey Boys. Follow the journey of Broadway producer Debbie Bisno to see if she can beat the odds as she raises over $2.5 million to bring the play Gracestarring Paul Rudd, Michael Shannon, Ed Asner, and Kate Arrington to Broadway.
And meet the one man who consistently beats the odds on Broadway, Disney Theatricals, Thomas Schumacher. From Lion King’s more than $5.2 billion gross to the Disney productions that lost millions, Schumacher covers it all, including Newsies and his big-bet to turn a Disney film that flopped into a Broadway show that hits big.
Betting Big on Broadway hosted by Maria Bartiromo premieres on CNBC at 9:00PM ET/PT on Monday February 4, 2013.