Who knew that vampires could take all of that heat!

Sunlight protection rings must be doing overtime.  But then, if you are nighttime drama hunk Ian Somerhalder of The Vampire Diaries it was definitely a plus wearing a pair of John Varvatos V779 in Crystal sunglasses on his vacation in Brazil.

I guess that’s what it means to be ‘made in the shade!’




This Father’s Day, help your favorite Dad feel a little closer to the glory that is Beckham by giving him a piece of the action with the David Beckham Bodywear for H&M collection!

It’s not every father of four who can lead the LA Galaxy to a MLS Cup victory, fearlessly adorn a billboard in his H&M underwear, and receive a shout out from President Obama– yet Beck’s has managed to do all three! International retailerH&M, Hennes and Mauritz, popular for supplying fashion and quality at the best price, will be offering a range of items from the David Beckham Bodywear collection – including briefs, boxers, tanks, and tees, all starting at $12.95! Whether Dad is yearning for a sexy look or a comfy and casual feel, David Beckham Bodywear for H&M has him covered with a variety of styles in white, grey, and black.

Plus, because one will never do…buy one piece of David Beckham Bodywear and get the second at 50% off for Dad! Discount valid for a limited time only – June 7th thru June 17th.

In stores nationwide, visit for store locations and more information.

SWIMS collaborates with Armani for Fall 2012

Norwegian lifestyle brand SWIMS known for reinventing the galosh, has created a bespoke collection of modern day galoshes aligned with the unique artistry of Armani shoes.

Once referred to as “not fashionable enough for luxury retailers” by a top-tier US luxury retailer, SWIMS are now sold in more than 20 countries at prestigious retailers such as Neiman Marcus and Saks 5th Avenue in the US, Harvey Nichols in London, Le Bon Marché in Paris and Isetan in Tokyo.

For SWIMS founder Johan Ringdal, such collaboration was always in the cards, “We are thrilled to be partnering with Armani to create their Fall 2012 galoshes. SWIMS galoshes are extremely unique and we can’t wait to see them in Armani stores this fall!”

Carlo Ferotti, Commercial Director at Armani in Milan, also shared his excitement about this wonderful partnership, “Collaborating with SWIMS has been such a wonderful and positive experience. They are a very dedicated team; precise, serious and cooperative, and we are confident that the galoshes will definitely be a success!”

With the trend in footwear shifting toward craftsmanship and high quality materials, the need for SWIMS to protect shoes from inclement weather conditions is increasingly important. Armani has always produced the ultimate high quality shoe and the SWIMS galosh is their perfect partner.

In February 2006, the SWIMS overshoes appeared in stores for the first time. They are now available in a variety of colors, are waterproof, anti-slip, shock absorbing and tear- resistant. The inside is fitted with a smooth liner that makes it easier to put on and take off the overshoe (and at the same time it dually functions as a shoe shiner!).